email:
rloar {at} reedloar.com

address:
391 Union Street #2, Brooklyn NY 11231

telephone:
+585.705.4115

CV:
Download (PDF)
I'm an art director working in interactive design, and occasionally motion design. I love design – be it with digital or print; graphic or industrial; furniture or architectural.

An outdoorsy fellow by nature, I enjoy non-traditional sports, making steel furniture, pondering philosophy, rocking/ chilling to music (which is a huge motivator and inspiration to me), and cooking.

References available upon request.


work:
Sprite Spark Music Mixer
Google Content Network
Motorola Droid
Adobe Max Web Site
Nike Sparq
Motorola Aura
Verizon Richer.Deeper.Broader.
Verizon BeatBox Mixer

awards:
Young Lions USA, Cyber - 3rd Place 2009
One Show Interactive - Bronze 2009
Creative Review, Digital Media - Winner 2009
Art Directors Club - Bronze 2008
London Intl. Awards - Silver 2008
Cannes, Cyber Lyon - Silver 2008
Webby - People’s Choice 2007
Art Directors Club - Merit 2007
Cannes, Cyber Lyon - Silver 2007

Verizon Richer.Deeper.Broader.   client: Verizon   agency: R/GA  /  2006 Verizon Richer.Deeper.Broader.
RicherDeeperBroader.com was a visually rich playground to showcase all the different sites launched under the Verzion Broadband theme. It incorporated a great deal of video and animation, bringing broadband dreamscapes to life. After launch, the world was carried into a full digital ad campaign, and also several custom made interactive spots that ran between television episodes on ABC.com.
Creative Direction: Douglas Dauzier
Art Direction: Seth Jablon
Design: Reed Loar
Animation: Reed Loar
Programming: Reed Loar

Deliverables:
1x Interactive Experience
6x Animated Banners
3x 30sec Interactive Spots @ ABC.com